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Promotional Posters: ideas and top tips

Written by Kelly Quance | Jan 22, 2018 2:29:57 PM

Posters are a great addition to local promotional campaigns as they can make a big impression and stick in the viewer’s mind.

Help your clients raise awareness of sale prices or new items by displaying indoor posters throughout their place of business. Or help your clients attract new customers or boost attendance at their next event with outdoor posters.

Follow these simple tips to ensure you and your clients get the most from your next poster campaign.

Get the most from poster campaigns

1. Put posters in a prominent, high foot traffic area to maximise impressions.

2. Get maximum impact by making the poster eye-catching and on-brand – attention is short, so make sure people see the message and remember it!

3. Keep your message and design consistent across all marketing materials, such as posters, postcards, and flyers.

4. Use a different size to fit each space, such as A4 for point of sale locations, A2 for décor, and A1 for window displays.

Our range of posters can help amplify any marketing message. With a choice of sizes from A5 to A1 and quantities starting at 25, with a silk or gloss finish, posters can find a space in any budget.

We also print billboard posters if you need something truly magnificently large.

 

Set Up Your Poster Design Files Like  Pro

Your finished flat on posters, including bleed:

  • A1: 840 x 594mm (846 x 600mm including bleed)

  • A2: 594 x 420mm (600 x 426mm including bleed)

  • A3: 297 x 420mm (303 x 426mm including bleed)

  • A4: 210 x 297mm (216 x 303mm including bleed)

  • A5: 148 x 210mm (154 x 216mm including bleed)

  • Include 3mm bleed on all sides

  • Supply as a CMYK PDF

  • Outline or embed fonts

  • 300dpi resolution